Option 1 — Disconnect an ad account

In your Freshlytics workspace, open Settings → Ad accounts, find the account and choose Disconnect. This takes effect immediately:

All syncing for that account stops at once
Any automation rule that targeted it is disabled
The stored authorization for that account is deleted
Historical reporting data for the account is deleted within 30 days, or immediately if you tick "delete historical data" while disconnecting

Option 2 — Revoke access inside TikTok

You can also revoke our access from TikTok's side, without opening Freshlytics at all:

Sign in to TikTok Business Center or your TikTok Ads Manager account.
Open Settings → Authorization (in some accounts: Users & assets → Authorized apps / Third-party apps).
Find Freshlytics in the list of authorized applications.
Choose Revoke and confirm.

Our access tokens stop working immediately. Freshlytics detects the revocation on the next sync attempt, stops trying, and notifies the workspace owner. To also have the historical data removed, send us a deletion request as described below.

Option 3 — Delete everything

Email privacy@freshlytics.site from the address associated with your account, with the subject line Data deletion request, and include:

your workspace name
whether you want the whole workspace deleted, or only specific ad accounts
whether you need a final export first (we can send CSVs before deletion)

We confirm receipt within two business days and complete the deletion within 30 days. You get written confirmation when it is done.

What gets deleted

Data	When it is deleted
OAuth access and refresh tokens	Immediately on disconnect or revocation
Campaign, ad group, ad and creative data	Within 30 days of the request (or immediately on request)
Performance metrics and derived analysis	Within 30 days of the request
Alerts, rules, saved views and settings	Within 30 days of the request
User accounts and profile data	Within 30 days of the request
Encrypted backups containing the above	Roll over and are overwritten within 14 days after deletion
Invoices and accounting records	Retained only as long as tax law requires

Deletion is permanent and cannot be undone. If you might need the history later, ask for an export before you request deletion — we will send it free of charge.

Requests from people who are not customers

If you believe we hold personal data about you and you are not a Freshlytics customer — for example you emailed us once — write to privacy@freshlytics.site and we will locate and delete it within 30 days. See the Privacy Policy for the full list of your rights.